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Promotion Effectiveness Analyzer
A Python-based data analysis project designed to evaluate the performance of promotional campaigns on supplement sales. This tool helps identify what promotions work best, when they are most effective, and how they impact overall revenue and product performance.
Project Overview
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Tools used
Excel • Power Query • PivotTables • Data Visualization • Marketing Analytics
Key Metrics Analyzed
Revenue • Ad Spend • ROAS • Orders • Campaign Performance • Product Performance
What I Built
Revenue • Ad Spend • ROAS • Orders • Campaign Performance • Product Performance
Key Insights
Revenue • Ad Spend • ROAS • Orders • Campaign Performance • Product Performance
Dashboard Review
Revenue • Ad Spend • ROAS • Orders • Campaign Performance • Product Performance